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Posted on November 29, 2011, 11:17 pm

"Big Fish’s subscription-based gaming app may have gotten yanked out of Apple’s app store over the Thanksgiving weekend. But, as we were hearing from other developers, it looks like subscription-style gaming products are still coming to the iOS platform.

Electronic Arts gave a holiday preview of several upcoming titles today and one of them, Tetris, will have a special membership program called Tetris Club that will give players premium content and bonuses. The game will have a special Tetris Club, costing $2.99 per month or $30 a year. It will give discounts on the game’s T-Coins, exclusive content and 15 percent in line and coin bonuses.

As for the game’s design itself, EA dramatically improved the user experience. The game now has a Marathon One-Touch mode that gives players a range of options on where to place Tetris blocks, or tetrominos. Instead of rotating the piece around several times and waiting several seconds for it to drop down in the appropriate place, you’ll see two to four options for where the block could end up. When you choose one, the tetromino quickly slots into place. It makes the gameplay a lot smoother.

There’s also another mode that gives players special power-ups, like one that allows a tetromino to smash into another line of blocks, breaking them up.

EA is the midst of a big transition from paid apps to the freemium model. Several of the other titles we saw today like The Sims are going freemium, with in-app purchases of premium currency. This is in line with a huge trend we’ve seen this year with about half to two-thirds of the top-grossing titles in the store being free apps (as opposed to paid ones)."


Comment by Wojtek on December 4, 2011, 12:21 pm
this game offers entertainment for about 5 minutes (or 30 minutes if you have not played earlier ea tetris touch yet). seems they plan to add more content later (however i don't see anything groundbreaking coming), because currently there is not much you can unlock with coins/dollars.
Comment by cubixcreature on November 30, 2011, 11:19 pm
Haha, I would pay subscription fees if it was a superior game to the current free ones, I'm all for supporting a great game. Sadly, the TTC hasn't come up with a game worth paying for yet. Even though they have the means to do so? Maybe.
Comment by Shuey on November 30, 2011, 4:59 pm
If this ends up being like Tetris Friends "pay for rubies", players will all get screwed when they decide one day to stop offering "premium content" without ever telling the players why they discontinued it...
Comment by coolmaninsano on November 30, 2011, 2:42 pm
Oh look, it's Club Penguin + Tetris.
Comment by Shuey on November 30, 2011, 6:46 am
All part of Henk's master plan: more money in his pocket for the sake of the "advancement of Tetris". "Tetris is a social game, and what better way to socialize it than to make the fans/players spend more money? Especially in our booming economy!" -_-.....
Comment by gif on November 30, 2011, 1:51 am
surprise surprise
Comment by Blink on November 29, 2011, 11:18 pm
I actually got to test this game out at the TWC this year. It's pretty cool, but boo subscription fees.

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